• While most parts of the world stop normal activities to fight against the coronavirus outbreak, a few Asian countries has learned how to cope with the new situation, move on and move up.

    See the global opportunities in Coronavirus spreading

     

    China is among the first to emerge from the Corona crisis; the Chinese government has made a courageous decision to bring the economy back to normal as soon as possible. China has come out from the crisis due to its quick response, strong policy and execution. In the other hand, China has realized that the fastest way to return her economic growth and GDP is through allowing entry of medium and small businesses from Europe and the US by reciprocal process of import and export, information exchange and technological development.

     

    The first step in the process is the new law that allows full foreign ownership of life insurers, futures and mutual fund companies this year in stages.

    The Chinese government has established a set of intensive financial measures to support micro, small & medium-sized, and private enterprises. The 2020 March PMI has returned to 52%, that is 16.3% more than the previous month, , it signals the strong economic comeback after passing the lock down over the novel coronavirus pandemic.  

    smile Your best China PR service provider - Topic News 

    Spread online news about your business

    In the current situation, the ones who take things online are less vulnerable to the “social distance” rule. Online marketing has been the mainstream in marketing channels, and now its importance is even greater. When all the physical expositions are unavailable, only the businesses with online presence internationally have a chance to stand out.

    The new situation creates a golden opportunity for small and medium-sized companies in the US and Europe fighting the coronavirus-economic paralysis to join the renewed growth and economic openness that the Chinese government is promoting.

    We see an increase in Western media outlets in China’s online media and online news in recent weeks. Gaming and developing apps startups are among the first to take advantage of the new situation says China News and PR Agency – China Press Release by Topic News


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  • Fears of the coronavirus weighing on business has caused global stocks to plunge.
    U.S. equity markets saw took a tumble Friday, with the S&P 500 closing down one.eight percent and the Dow more than two percent.
    Those were the biggest weekly percentage declines in half a year.
    South Korea's main index, the KOSPI, has fallen five.eight percent since mid-January, before the country reported its first case of the disease.

    KOGL : Korea Open Government License 

    https://www.dhs.gov/


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  • Looking into Sun's Surface - NSF’s newest solar telescope produces first images

    Preeminent telescope to play critical role in better understanding sun, space weather

    Just released first images from the National Science Foundation’s Daniel K. Inouye Solar Telescope reveal unprecedented detail of the Sun’s surface and preview the world-class products to come from this preeminent 4-meter solar telescope. NSF’s Inouye Solar Telescope, on the summit of Haleakala, Maui, in Hawai‘i, will enable a new era of solar science and a leap forward in understanding the Sun and its impacts on our planet.

    Activity on the Sun, known as space weather, can affect systems on Earth. Magnetic eruptions on the Sun can impact air travel, disrupt satellite communications and bring down power grids, causing long-lasting blackouts and disabling technologies such as GPS.

    The first images from NSF’s Inouye Solar Telescope show a close-up view of the Sun’s surface, which can provide important detail for scientists. The images show a pattern of turbulent “boiling” plasma that covers the entire Sun. The cell-like structures — each about the size of Texas — are the signature of violent motions that transport heat from the inside of the Sun to its surface. That hot solar plasma rises in the bright centers of “cells,” cools off and then sinks below the surface in dark lanes in a process known as convection. (See video available with this news release.)

    Chinese news: https://www.topicnews.cn/tech/li-shi-shang-zui-qing-xi

    https://www.nsf.gov/cgi-bin/good-bye?https://www.topicnews.cn/tech/li-shi-shang-zui-qing-xi


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  • It is no secret that Chinese consumer market is lucrative and has lots of potential. With the growth being forecast for the future and the population bonus, almost any business can find a place to grow in China.    

    So how do you make your first step into China?  The answer is a Chinese press release. 

    A press release is a written or recorded communication. It generally serves to announce an essential event that has news value.  

    A press release in china is the most affordable form of PR Marketing in China.

    The on-line Chinese press release in China plays a substantial role in disseminating important info and updates in China. Through on-line news release, a business owner can inform the public about launching of a brand new web site, vital updates or encouraging new services or products. More, the online press release can supply additional publicity that might prove to be very valuable in gaining on-line exposure for a company or a brand. 

    Topic News has been helping companies around the world publicize in China via Chinese news release written by a team of experts.

    The significance of the online Chinese news release is that it helps provide publicity to a brand-new or existing company or website alike. Exposure is everything for an online business or website to succeed, and the only way for many internet visitors to know that certain web site exists.

    A news release gives authority to the people, products or companies that are mentioned in the context.  It stays online for good, which is a major advantage comparing to online ads.  

    Online news release does not only targets journalists, but additionally other on-line visitors who might be intrigued to read as it includes useful info. Issuing news release has higher credibility among other marketing methods.   

    As online searching becomes the major pre-buying activity for consumers, a news release is something that gets the potential customer's attention and trust.   Many people would search google or baidu for an online business, a new service or product that just came around lately. 

    And since the purpose of news release is to declare updates or events, it must contain several necessary info that readers would
    search for.

    The news release must offer facts. It must be able to answer the What's, Where's and When's of the news release topic.  

    Topic News is a reliable Chinese PR agency which helps businesses around the world to conduct public relations activities and distribute news releases in China. 


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  • Google's search engine advertising revenue on keywords accounted for $ 1362.2 billion ($ 1,362,200,000,000).  Google's revenue in 2019 is even higher than 2018, its already as rich as a powerful country.  And no surprising, the second largest advertising platform owner is Facebook.

    Americans seem compete fiercely in keyword advertising; but do you know what the most expensive CPC keywords are? Let ’s take a look at the top 5 most expensive cost-per-click keywords on Google:

    1
    florida mesothelioma lawyer
    $485
    2
    telephones small business
    $301
    3
    colorado car accident lawyers
    $287
    4
    las vegas auto accident lawyers
    $285
    5
    injury lawyer houston texas
    $284

     

    The cost of online advertising is way too high

    With such high online advertising costs, it is no wonder that more and more small and medium-sized enterprises have been unable to afford high-priced online marketing, and have instead switched to traditional advertisements that are cheaper.

    In the United States, in addition to the "retro style" in the fashion industry,  the marketing industry has begun to switch to traditional channels: newspapers and magazine ads that people think have entered the end of story are getting sought after by advertisers. Many large brands, such as ASOS, H & M, etc., have created their own magazines and are very popular with consumers. In addition to increasing their own promotional channels, they also add another source of income.

    In the UK, 2018 has been a counter-attack year for print ads.  The demand for newspaper and magazine ads has increased. Except for the high cost of online marketing, manipulation and mistrust of online advertising publishers is also a key factor in the rise of traditional media.

    Many young people said that they were too tired to see online advertising, while traditional newspaper and magazine ads give  a better experience and source authenticity. 

    This is where the important of PR Marketing kicks in.  Chinese PR, China marketing, Chinese PR services.


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